Margin & Markup Calculator
Convert between Margin and Markup to set profitable prices
Confusing Margin and Markup is a common mistake that can cost businesses money. Use this tool to calculate your selling price based on your desired profit metrics.
Calculator Inputs
Enter Margin or Markup %
Only used if solving for Profit
Results
Enter values above to see your results
How It Works
Markup is the % added to Cost. Margin is the % of Profit in the final Price. (Markup = Profit/Cost, Margin = Profit/Price).
Tips & Best Practices
- •A 50% Markup equals a 33.3% Margin.
- •To get a 50% Margin, you need a 100% Markup.
- •Margin can never exceed 100%, but Markup can be infinite.
Frequently Asked Questions
What is the difference?
Markup is based on cost (Cost + Markup = Price). Margin is based on revenue (Price - Cost = Margin).
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